Digital transformation, often called business transformation, is an ongoing process in which businesses use technology to convert non-digital operations, such as products, services, or processes, into digital ones.
This transformation enhances companies' ability to deliver value, providing a competitive edge. By digitizing operations, companies become more efficient in meeting customer needs and expectations. Moreover, digital transformation can reshape business models and company culture, driving innovation and fundamental changes beyond just technology and ultimately delivering more excellent value to customers.
The digital revolution has compelled every organization to reinvent itself or reconsider its business operations. Most large companies have invested significantly in "digital transformation," which is expected to surpass $6.8 trillion by 2023. However, such investments often lack clear benefits or ROI. These failures, caused by various factors, typically stem from underestimating the necessary steps or stages to execute a successful transformation agenda.
Splisys is a leading expert in managing complex business transformation processes for clients of all sizes across diverse geographies, including Fortune 500 companies. With over 15 years of experience, we have built a strong reputation for our ability to deliver exceptional results and guide organisations through their digital transformation journeys. Here are a few critical pointers on how we help clients achieve successful digital transformations:
Embarking on a digital transformation agenda without a clear definition or vision is problematic. While each organization is unique, with differences in business types, industries, and cultures, true transformation is not merely about replacing old technologies, capturing vast amounts of data, hiring data scientists, or mimicking Google or Amazon. The essence of digital transformation lies in becoming a data-driven organization, where key decisions, actions, and processes are guided by data-driven insights rather than human intuition. True transformation occurs when organizational behaviors and processes fundamentally change.
At Splisys, we recognise that digital transformation is not a one-time project but an ongoing process that requires meticulous planning and execution. We assist our clients in implementing phase-wise approaches, breaking down the transformation journey into manageable stages. This approach ensures that each phase is carefully planned, executed, and evaluated, allowing for continuous improvement and adaptation to changing market conditions.
Our long-standing presence in the industry has allowed us to engage deeply with our esteemed clients, gaining a thorough understanding of their explicit and implicit pain points. We believe in a collaborative approach, co-innovating with our clients to develop tailored strategies that align with their unique needs and desired outcomes. Our commitment to innovation and excellence has made us a trusted partner for organisations seeking to navigate the complex matrix of market, customer, product, and service dynamics.
Though we deliver multiple business-cum-digital transformation frameworks to empower our clients depending on their external and internal factors, we would like to introduce a unique framework that is the core of the digital transformation journey, as depicted here.